Global perspective on poultry investment

Southeast Asia and – to a lesser extent – Eastern Europe are the most attractive regions for investment in poultry production, according to Rabobank. In Europe, the higher welfare broiler market will become a key theme for investors, partly due to the so-called Better Chicken Commitment which the EU and the US have signed up to under pressure from NGOs. According to Nan-Dirk Mulder, senior global specialist in animal protein at Rabobank, there are a handful of issues that currently have a