RCL Foods is South Africa s largest processor and marketer of chicken. It is a fully integrated broiler producer that breeds and rears its own livestock which it feeds from its own feed mills. It processes, distributes and markets fresh, frozen and value-added chicken.
South Africa is competitive in the global poultry industry and produces chicken at the 6th lowest price per kilo in the world. The introduction of a new poultry sector masterplan in the country, announced by the Department of Trade and Industry (DTI), aims to stimulate local demand, boost exports and protect the domestic chicken industry. The poultry masterplan takes into account several systemic and other problems in the industry. The main objectives of the plan centre on driving local demand
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