Poultry meat consumption forecast to grow in Northern Ireland

The biennial Northern Ireland Poultry Industry conference highlighted a bullish outlook for poultrymeat, with consumers increasingly choosing it over other proteins. Export opportunities also look positive, as Poultry World discovered. A switch from red meat to white meat by health-conscious consumers in Northern Ireland will support growth in consumption over the next 5 years. Delegates heard how the sector had “remained resilient” over the past year with total value sales in Ireland estima