Animal welfare indicators at the broiler slaughterhouse

In order to sell animal products at the best possible price, it is important to take into consideration what the consumer wants. Obviously, consumers want a tasty, safe and healthy product for the lowest possible price. However, they also increasingly look for products reflecting higher animal welfare standards, standards which are being monitored and improved. In order to satisfy the demand for higher welfare animal products, the range of premium products has increased to bridge the differen