6 steps to become a broiler health champion

Whether caring for chickens or children, poultry farmers and parents share a common interest in reducing the use of antimicrobials. Consumer demand for protein raised without antibiotics is prompting farmers to rethink the use of antimicrobials in their flocks. Meanwhile, rising rates of antimicrobial resistance present a concern for both human and chicken health. This dilemma recently brought about an epiphany as I realised the tailored approach to antimicrobial reduction delivered in Trouw Nu