EW Nutrition CEO discusses the 2050 global outlook for poultry

13-10-2025 | Market trends/analysis | Article

Jan Vanbrabant holds a PhD degree in microbiology and is an experienced manager in animal health and nutrition, having held leadership roles at DSM, Erber Group, Biomin and Kemin. He became CEO of EW Nutrition in September 2023. Photo: EW Nutrition

The poultry sector faces immense challenges in meeting global demand by 2050. Poultry World sat down with an industry expert to uncover what EW Nutrition is doing to meet this demand and ensure sustainable protein production. What is your outlook on the poultry sector meeting global demand by 2050? I firmly believe that animal protein, particularly poultry, is a reliable, safe, and sustainable source of protein. Poultry stands out among species for its superior sustainability and effic