Ad'oro has some 300 farms within a 250 kilometre radius supplying the plant with broilers. Photo: Fabian Brockötter
With 240 poultry processing plants slaughtering over 50,000 birds a day, Brazil is truly a poultrymeat production powerhouse. The big exporters JBS and BRF are known worldwide, but domestic demand is huge as well. In its efficiently run plant, family-owned company Ad’oro mainly caters for the Brazilian market with heavy birds and a focus on meat yield in cut up and deboning. A constant stream of trucks loaded to the maximum with fully-grown broilers rolls into the small town of Varzea Paulist
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