Case study: Brazilian poultry exports booming

Brazil’s poultry production is forecast to rise 3% in 2016 to 13.5 million metric tonnes (MT) beating last year’s record production level of 13.1 million MT. Booming broiler exports due to the depreciation of the Brazilian currency, combined with new market opportunities are the main drivers behind this growth. Broiler production in Brazil exceeded all expectations in 2015 with a 4% yearly increase. Despite an economic recession, a drop in GDP estimated at 3.8% in 2015, 2-digit inflation r