Blockchain technology: Transforming poultry supply chains

The online currency Bitcoin has been hitting headlines worldwide as its value soars, but the technology behind it has big potential for the poultry industry and its supply chain. 5 years ago scandal erupted across Europe as consumers discovered their beef dishes had an unexpected ingredient: horse meat. In 2008 melamine-contaminated milk was being fed to Chinese infants, causing kidney issues. Supply chains are incredibly complex, and are only becoming more so, with raw ingredients and part-pro