Successful branding of poultry products allows agriculture businesses to penetrate new market sectors and improve profitability. Organic selenium from yeast can be used as an innovative element in strategies to differentiate eggs and poultry meat form commodity goods, and offers benefits to stakeholders throughout the food chain. Keywords: Alltech, Selplex, organic selenium, selenite, yeast, enriched eggs, shelf-life, functional foods
Source: World Poultry Magazine Vol. 22 nr.10
Get full access to all stories on Poultry World
This Premium article is exclusively available for subscribers
Obtain insights from exclusive interviews
Dive into articles covering trending industry topics
Get a glimpse into poultry farms worldwide
All the news is brought to you by experienced editors and experts from around the world