Can regionalisation secure the future of poultry trade amid the bird flu crisis?

The global pandemic of highly pathogenic avian influenza (HPAI) continues to disrupt supply chains and international markets in a crisis that may persist for years. Could regionalisation offer a viable path to safeguard the global poultry trade? Known for decades, avian influenza deepened its impact from 2022 onwards by spreading to every inhabited continent — even reaching Antarctica — and devastating wild, domestic, and commercial bird populations in over 100 countries. The econo